7 Unexpected Reasons the Apple Watch Is the Perfect Device for 2021
Beyond just the "close your rings," motivation, the integration between the Watch and Apple's new […]
Read more
Tag: Inc.com
Happy 40th Birthday (Tomorrow) to the Most Important Rule in the History of Apple
We can mark the date by a memo that Apple's then-CEO had circulated throughout the […]
Read more
2020 Top Stories: A Harvard Doctor Schools Elon Musk, Apple Destroys Facebook, and Google …
Apple's famous leader returned to the company he cofounded in 1997, with the company on […]
Read more
Tim Cook's Response to Facebook's Attack Is the Best Example of Emotional Intelligence I've Ever …
I think the response from Apple's CEO, Tim Cook, is the most interesting aspect and […]
Read more
Facebook Declared War on Apple, and It Just May Signal the End of Facebook
The ads attacked Apple's new privacy changes, which Facebook claims will severely hurt small businesses, […]
Read more
Facebook Is Facing Its 'Existential Threat' but It's Not From the Government. It's Apple
It's Apple. The two companies are battling back and forth over how big tech treats […]
Read more
Apple Spent 4 Years Perfecting Its Most Surprising Product Yet and It Was Worth the Wait
The AirPods Max are surprisingly good, and reflect everything Apple has learned about what people […]
Read more
These 3 Words Are Steve Jobs's Greatest Legacy at Apple
There are few people, in business or otherwise, who could captivate an audience quite the […]
Read more
Apple and Google Reached an Important Milestone in Contact-Tracing Tech
In mid-September, Apple and Google launched phase two of their exposure notification system, which uses […]
Read more
The New Apple Watch 6 May Have a Problem. Oddly Enough, That's OK
The Apple Watch 6 measures the saturation of oxygen in your blood. Whether it's accurate […]
Read more
Tim Cook Gave This Simple Reason Why Being a $2 Trillion Company Isn't Apple's Most Important …
In an interview at The Atlantic Festival, Apple's CEO describes what motivates his team. View […]
Read more
Widgets Are the Best Thing Apple Has Ever Added to the iPhone. Well, Almost
No one expected Widgets to be such a big deal. Now, Apple can make them […]
Read more
No, Apple Isn't the New Microsoft, It's the New Facebook
It's complicated because while Apple's financial performance is as strong as it has ever been, […]
Read more
Apple's Covid-19 Tracker Is Causing Confusion. Here's What You Should Know
Apple's Covid-19 Tracker Is Causing Confusion. Here's What You Should Know. The new Covid-19 exposure […]
Read more
Apple Is Living in a Fantasy World, and It's a Cautionary Tale
We use Slack and Teams for chat, not iMessage. Using Apple's communications software for work […]
Read more
The 3 Apple Devices You Definitely Should Not Buy Right Now
While it's not likely to be packing one of Apple's new processors, even with the […]
Read more